TV Talent Coaching

Coaching for more than two decades, around the world

The contest for eyeballs in TV news products is getting hotter. competition will continue to increase. To stay competitive, your news product must do more than simply keep pace, it must build and maintain its brand. That brand is represented by your talent.

We have been at the top of TV talent coaching for over 25 years. In that time we have developed proprietary techniques which have proven to be effective. Our clients span the industry from domestic national networks to overseas networks, from small-market affiliates to New York and LA affiliates. Our approach is based on objectivity and making news presentation interesting and authentic for a new, hard-to-get viewer.